Read My Viewpoints

  • How Likely Is Likely?

    We are likely to use the word “likely” every day. Have you ever asked yourself what the word “likely” means?

    Read more

  • Remembering My Late English Teacher

    I graduated from my secondary school in Hong Kong almost 25 years ago, so I have only hazy memories of my time there. However, my memories of the English lessons I attended in Secondary One (equivalent to Grade Six in Canada) have never faded.

    Read more

  • Climbing Up The CN Tower

    On Sunday, I climbed the 1,766 steps of the CN Tower in Toronto, as part of the WWF Climb for Nature to raise funds to protect wildlife.

    Read more

  • Why Distinctive Packaging Design Is Critical

    While buying gummies with my 6-year-old, we all learned a lesson about product packaging.

    Read more

  • It’s Never Too Late!

    I love reading human stories, especially those of people who have achieved their dreams. Let’s look at some stories of grannies who achieved their dreams later in life.

    Read more

  • Lunar New Year: A Moment of Joy or Stress?

    Lunar New Year is a time of reunion and celebration. It is a moment to leave the past year’s misfortunes behind and welcome good fortune ahead. But wait. Is joy the whole story?

    Read more

  • Copilot Checkout & Brand Agents

    On January 8, 2026, Microsoft unveiled Copilot Checkout and Brand Agents. What are the potential impacts for businesses?

    Read more

  • What Is Consumer Insight?

    “Consumer Insight” is a phrase that has been frequently overused by many people. So, what exactly is “Consumer Insight”?

    Read more

  • The Gaming Industry: What Might Come Next?

    The global gaming industry is massive and constantly changing. BCG estimates that global gaming revenue could hit $281 billion by 2026. What is currently happening in the industry, and what might come next?

    Read more

  • A Consultant & A Teacher: What’s in Common?

    A market research consultant and a university teacher may seem like two totally different jobs. However, there are many things in common, because both jobs are people businesses.

    Read more